Lack of Vision
What does lack of vision mean?
Without a long-term vision, your business will be harder to direct, strategize, and grow.
Signs of a business lacking a long-term vision are obvious:
- lack of direction
- little to no growth
- costly delays
Definition of vision
According to Dictionary.com, vision refers to the act or power of anticipating that which will or may come to be.
It is a vivid mental image of what you want your business to be at some point in the future, based on your goals and aspirations. Having a vision will give your business a clear focus, and can stop you heading in the wrong direction.
A vision is looking forward and deciding what you or your business to become in the future. It provides a sense of purpose and direction or the business and helps define your short and long-term goals, and guide the decisions you make along the way.
Return to Glossary of business failures or read "Lies and Manipulation".
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Last edited on 6 January 2022.